There are just so many fun and creative promotional idea that owners of pet stores can use at their disposal to achieve greater success. And the best part about these ideas is that it costs very little. Here are some great promotional ideas to help maximize your pet store’s sales:
Try hosting a fashion show for pets
Pet stores often host pet fashion contests to promote their
business. Pet stores invite people to the show and they ask them to bring their
respective pets and participate in the show, and thereby ask them to make a
vote for the best pet’s costume for which the pets would receive a prize – such
as a treat, dog grooming products or a toy. Further, the pet store might
even post the event’s pictures online on their official social media handle and
website.
Offer coupons and host simple contests
This example doesn’t really have to do a lot with the pets,
it still is a pretty good and effective idea to promote your business. You
might choose to send out newsletters once a week containing coupons for new
products at your store and offer discounts if they choose to buy dog food online.
Feature the pet of the month on your website and social
media handle
Whenever a person visits the store with a pet, capture their
photo. Once a month, choose the best pet and post the pet of the month on your
website, newsletter and social media handle. You may even invite customers to
send in their pet’s favorite photo.